Branding used to be all about catchy slogans, billboards, and word-of-mouth. Fast forward to today, and it’s clear that the rules of the game have changed. Consumers live online, make purchase decisions in seconds, and expect brands to know them almost as well as they know themselves. Enter AI in branding—the game-changer that’s rewriting how businesses connect with people, build trust, and stay ahead in crowded markets.