Author: admin

Have you ever wondered why some businesses connect with you through email, while others send quick SMS reminders, and a few even track your journey through smart tools like CRM? The truth is, today’s customers move between many channels, and if a business wants real impact, it must be present in all the right places. This is where multi channel integration comes in. Instead of relying on just one method, successful companies are now combining bulk email, CRM, and SMS into one powerful strategy. Bulk email helps them share updates with a wide audience, CRM gives them the customer insights…

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From early cases of falsified reviewer emails in 2012 to the mass retractions at BioMed Central, Springer, Hindawi, and Wiley, the timeline reveals how fake peer reviews and paper mill activities have escalated, with over 8,000 papers withdrawn in 2023 alone. The below infographic traces the growing crisis of retractions caused by compromised peer review, highlighting how systemic vulnerabilities have been exploited over the past decade. It shows how the “publish or perish” culture, combined with weak editorial checks and overburdened reviewers, has led to waves of retractions across major publishers. It emphasizes that…

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The food manufacturing industry, a bedrock of our global economy, is facing unprecedented pressures. Rising ingredient costs, volatile supply chains, stringent safety regulations, and ever-demanding consumer palates are forcing companies like Nestle, dairy producers, and countless others to rethink their operations. While physical automation and robotics have long been part of the factory floor, a new revolution is brewing – one powered by digital Artificial Intelligence (AI) and innovative AI use cases in food manufacturing. These AI use cases in food manufacturing are transforming how we think about efficiency and innovation. Forget just robots packing boxes. We’re talking about a…

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Imagine you’re trying to grow your business, but the data you need to make decisions is buried in complex reports that are hard to understand. Sounds frustrating, right? That’s where the right analytics tool can make all the difference. But with so many options out there, how do you choose? When it comes to tracking website performance, marketing campaigns, and customer behavior, Analytify vs Looker Studio are two tools that often come up. Both are powerful, but each serves a different purpose, especially when it comes to report visualization. So, how do you know which one is right for you?…

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Authors: Dr. Jinal Shah Co-Author: Nandan Sanghvi There is nothing more terrifying than an enemy who strikes without warning, vanishing like a ghost before you even know you’ve been hit. This chilling reality extends beyond the battlefield, where battles are often won not by sheer force but by the element of surprise and superior strategy. Wars have never been mere clashes of armies; they are fought in trenches and treaties, in laboratories and satellites, in technologies and intelligence. Wars never truly end, they only change form. This art of war has now led countries into a new war, the war…

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*Note: Following is an excerpt from my newest book, STRATEGIC: The Skill to Set Direction, Create Advantage, and Achieve Executive Excellence “Good strategies promote alignment among diverse groups within an organization, clarify objectives and priorities, and help focus efforts around them. In essence, they act like a map and compass. They provide direction.”  Clayton Christensen, former professor, Harvard Business School The concept of strategy initially sprung from the need for people to defeat their enemies. The first treatises that discuss strategy are from the Chinese during the period of 400 – 200 B.C. Sun Tzu’s The Art of War, written…

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Sometimes you meet someone who just has it. That magnetic spark. The ability to cut through noise, grab your attention, and keep you there. You’re in a room full of voices, chatter, energy—but yet they still manage to shine. That? That’s openability in email marketing form. Openability is your first impression. It determines whether your message gets seen or slips quietly into the digital abyss of “maybe later” (which, let’s face it, usually means “never”). In a world where inboxes are flooded with over 100 emails a day, openability is the thin line between visibility and invisibility. Even with privacy…

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The middle is a hard place to be. The middle of a thesis or a book can be excruciating. Things are underway, but not finished. The end is in sight, but not yet reached. In the middle, it’s easy to lose faith in the direction you’re travelling. One of my PhD mentors, Dr Diane Mulcahy, used to talk about “the muddle of the middle” a lot, especially when it comes to data analysis. I’ve found even having a phrase like “the muddle of the middle” is helpful: name it to tame it, as my therapist says. In some areas of…

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Dear Dr. Noelle: Wrestling Down the Writing By Dr. Noelle Sterne Q: Why is writing—or even beginning—my dissertation so danged hard?      — Chewing My Pencil A: It’s undeniable: writing your dissertation is hard. All that time you devote to research is a worthy endeavor but, no matter how many brilliant analyses you’ve collected, at some point you know you’ve got to get to it. In my longtime dissertation coaching and editing practice, I’ve witnessed, cautioned, and counseled many dissertation writers on the difficulties of the actual writing. A new doctoral candidate who came from the corporate world confided,…

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