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Welcome back to The Workaround. I’m Bob 👋You’re in good company with over 11,000 fellow entrepreneurs and innovators who follow my stories from a career in tech startups and corporate innovation.I’m here to make you think, smile, and discover a shortcut to success or a trap to avoid.Listen by hitting the play button above or using your favorite podcast app. Or listen and watch on YouTube.A brand that’s still in my mind and heart. This sign still hangs in my office.As you read these words, tens of millions of people are sitting in conference rooms or on Zoom calls discussing…
Marketers need to restore creativity to the forefront of business success, while ensuring that something that may appear to be brave is actually low risk and ultimately effective.There’s a danger in remaining overly confined within your own industry’s thought bubble. Reading and listening to peers too much can cloud your view of your job, as well as the industry as a whole. It pulls you in a direction that ultimately does more harm than good. For example, much is being written at the moment about how the majority of marketing produced isn’t fit for purpose because it’s so bad. I…
Perhaps the most critical decision that you will have to make with respect to the launch or optimization of an affiliate program would be the commission structure. Should you go for a performance-based model of paying the affiliates based on the quality and quantity of traffic that they bring? Or rather, is the fixed, flat-rate commission system more in sync with your business goals and ideals—one giving equal payouts for every action? As a Meta Partner Agency, today we’re going to help you understand the subtleties between performance-based and flat-rate commissions. Understanding the Basics Before delving into the specifics, let’s…
The next evolution of the award-winning Skate invites you into San Vansterdam. Join the community, express your self, and have total control over your skaters. Create your own path by taking on challenges to earn rewards and customize your skater. Build new spots, create challenges, and share your best moments while enjoying cross-play. In this guide, you’ll learn how to fix the interception error “This software cannot be used as thew same time as the game” in Skate. How to Fix “This software cannot be used as the same time as the game” in Skate Fix 1: Uninstall Interception Go…
Whales have been steadily accumulating Aster (ASTER), with large holders purchasing more than $48 million worth of the token in just the past 24 hours. The project has also gained backing from prominent figures in the crypto space, including former Binance CEO Changpeng Zhao (CZ). Whales and Experts Are Stacking Up ASTER On-chain analytics platform Lookonchain shared via X that a mystery whale purchased 24 million ASTER valued at about $46.56 million. Address 0xFB3B deposited 73.95 million USDT to Gateio before later withdrawing the tokens. Another major holder, 0x5e30, spent 1,090 BNB ($1.11 million) to acquire 549,194 tokens at roughly…
Key takeaways ✨Clients don’t just want emails—they want better emails. Today’s agency work isn’t just about writing copy or hitting send. It’s about delivering great storytelling in an email that’s accessible, interactive, and targeted to the right subscribers.Email approvals are still the biggest bottleneck for agencies. Whether you’re working with a solo founder or a Fortune 500 marketing team, chasing down feedback can kill momentum for your email marketing campaigns.The right tools make the difference. From pre-send testing to spam checks and analytics, agencies that use Litmus save time, shorten the approval process, and sync their work across client ESPs—making…
By Rick Claar and Josh Emington In previous installments, we’ve examined the importance of expert-led Commercial Due Diligence (CDD) to de-risk private equity investments and explored how a Deal Thesis can set the stage for effective deal analysis. However, it is important to point out that, of course, no two deals are the same. Many of our clients specifically call out their appreciation for the ability to tailor their program of investigation to specific risks, information needs, and business objectives rather than relying solely on a rigid pre-designed program. That said, there are common pillars (or modules) of CDD that…
Key points: As students and teachers prepare for a new school year, it’s important to remember that success in the classroom isn’t just about academics; it’s about supporting the whole child. From motor skills and posture to organization, focus, and sensory regulation, the right strategies can make the learning process smoother and more enjoyable for everyone. While occupational therapy (OT) is often associated with special education, many OTs like me use and share the supportive tips and tools described below in general education settings to benefit all learners. By integrating simple, classroom-friendly strategies into daily routines, teachers can help students build independence and confidence and see long-term…
Humans will tell you what they think if you simply ask them.Wild concept, I know.Want to know what your customers actually think about your product?Ask.Want to understand why your employees still show up?Ask.Curious what’s keeping your investors up at night?Ask.Wouldn’t it be helpful to know why prospects aren’t buying from you?Ask.We spend too much time guessing and overthinking, meanwhile, the answers may be sitting right in front of us.Don’t overcomplicate it. Just ask.This might be the most valuable intel you ever collect.Remember: The squeaky wheel gets the oil… Poll Results: The results are in from last week’s survey:33% of voters…
If you’re building a business, there’s one thing you need to do before marketing, branding, or even setting up your website: figure out how to get paid. And I mean fast. Because nothing kills momentum like doing all the work of building your business… and then realizing you have no easy way to collect payments. That ends here. In this guide, I’ll walk you through how to set up Zoho Checkout, Zoho Invoice, and basic invoicing in Zoho Books—all from your Zoho One dashboard. I’ll also show you how you can also use Zoho Bookings to get paid for meetings…