Author: admin
Workforce optimization is more than cutting costs or squeezing more out of every hour. It’s about aligning people, processes, and technology to ensure the right work gets done, efficiently and effectively. When done well, it leads to stronger performance, better scheduling, and more satisfied employees. Large businesses today face labor shortages, turnover, changing consumer demand/expectations, and escalating labor costs that erode margins. Workforce optimization addresses these challenges by identifying inefficiencies, optimizing performance, and engaging employees. By integrating demand forecasting, labor optimization, and AI-powered scheduling into their operations, companies can reduce inefficiencies and boost productivity. Legion’s Workforce Management (WFM) solution combines…
For the first time in the long history of Askia’s New Year cards, we had a whole group of people gracing the front page image. There are a few good reasons for this. Firstly, we wanted to celebrate the coming together of MyForce and Askia as part of the Ipsos group. The acquisition of MyForce has been an Askia goal for many years, and Ipsos made it possible! The team at MyForce have been working closely with Askia clients for the past 20 years, by providing expertise in the market research call centres, speech technology tools and hosted infrastructure. MyForce…
Do you have a cohesive view of what strategic thinking really is? Personally, I didn’t, so I decided to map it out. The OCCAM Strategy Framework we’ll look at illustrates the tools, traits, and behaviors I’ve identified as critical, all on one page. You can download the slides here. Cultivating a strategic mindset Getting to the heart of strategy without “faking it” is a tall order. It’s more about a strategic thinking process vs. memorizing definitions. The “S” word (Strategy, in case you’re not following) is often misused and abused. Before we get into OCCAM, you need to be able…
Prologue. Recent Conversation with CEO B: Me: I saw your ad at the airport the other day. I have a sense for your challenges and Marketing objectives. I’m sorry, but that ad was heartbreaking. I sense it is trying to be too clever. And, it demands an immense amount of attention to understand, who in their right mind would give you that? You know I love Creative Pre-Testing (CpT). You should test the ad for effectiveness, before you spend money. CEO B: First: You are right. After a few months of the campaign, we have seen no impact. Second: Avinash,…
There’s a whole world of influencer tracking platforms out there and if you’re a business working with influencers with a small budget, tracking the real results of these campaigns is essential. We all know that working with influencers can get expensive. Getting sales from your influencer campaigns is critical. In reality, vanity metrics only give you a part of the picture. Without influencer sales tracking, businesses run the risk of making losses on influencer campaigns because they don’t have the data to make good decisions on their digital marketing campaigns. Choosing influencer marketing software to track influencer-driven sales can be…
When HubSpot CEO Yamini Rangan’s recent LinkedIn post racked up 67 reposts, the real question wasn’t the number – it was the outcome. Did it move the pipeline? Too often, brands pour resources into LinkedIn marketing and employee advocacy on gut instinct, not data. The truth is, winners don’t just post content. They measure, adapt, and optimize… using LinkedIn analytics tools! In an AI-saturated world where audiences tune out corporate messaging, the companies that master this balance will own their markets. In this guide, I’ll show you the best LinkedIn analytics tools to make it happen! Quick Summary:– LinkedIn analytics…
Advertisement     Ripple, an enterprise-focused blockchain service closely tied to the XRP Ledger, said on Tuesday that its stablecoin, Ripple USD (RLUSD), has been added to Securitize’s platform, enabling users to exchange shares in tokenized money market funds by major crypto investment firms BlackRock and VanEck for the U.S. dollar-pegged token. Ripple and Securitize debuted a smart contract allowing holders of BlackRock’s USD Institutional Digital Liquidity Fund (BUIDL) and VanEck’s Treasury Fund (VBILL) to swap their tokenized shares for the RLUSD. The smart contract enables BUIDL and VBILL investors to instantly exchange their shares for RLUSD at any…
ExperimentsWe wanted to understand which models and tasks would benefit most from our curation process. As baselines for our experiments, we fine-tuned two LLMs of different sizes (Gemini Nano-1 with 1.8B parameters and Nano-2 with 3.25B parameters) on two tasks of different complexity (lower and higher, based on expert alignment) using crowdsourced labels. Each crowdsourced data set has ~100K annotations and a strong class imbalance, with around 95% benign labels on average.We compared each of these four baseline conditions against the corresponding curated condition in which each model (Nano-1 and Nano-2) is fine-tuned over multiple rounds using the curation process…
947 Millennials are a misunderstood yet seriously sought-after demographic in the marketing world. Every digital marketer longs to attract millennials since they’re the largest living generation with such tech-driven nature. Still, there’s something entirely different about Gen Y that makes appealing to them a notoriously difficult task. “Millennials are eschewing the old way of doing things: they don’t click on banner ads, buy print magazines, read snail mail or watch traditional network television. It begs the question: Is going viral on Snapchat the only way to reach millennials?” asks Antoniya Koleva Zorluer from Business2Community. Although this is one way to…
If you believe all the marketing hype, Robotic Process Automation (RPA) comes close to the German concept of an ??????????? ???????????? (literally “egg-laying wool-milk-sow”). Imagine that a pig could lay eggs and produce wool and milk at the same time. This freak of nature would be the perfect farm animal, but it goes without saying that such a creature does not exist. Similarly, according to some, RPA only has benefits and advantages and can satisfy all your IT needs. When you read recent articles on RPA, you find stories of stellar Returns on Investment that are achieved in days, of…