Analytics & Optimization #GTMTips: Cross-domain Tracking With Server-side FPID CookieBy adminSeptember 23, 20250 The FPID cookie in server-side tagging for Google Tag Manager is an HttpOnly, server-managed ID cookie that’s designed to replace…
Analytics & Optimization #GTMTips: Cross-domain Tracking In Google Analytics 4By adminSeptember 23, 20250 Setting up cross-domain tracking in Google Analytics 4 has been well-documented. The main departure from Universal Analytics is how cross-domain…