Browsing: Google

Consumers expect connected shopping experiences from research to purchase. But their journeys aren’t linear; they move around, visiting—and revisiting—multiple sites…

One of the big pain points in configuring Google Analytics 4 through Google Tag Manager has been the difficulty of…

Google is going all-in with Google Tag. We’ve already seen the consolidation effort through products like Google Analytics 4, and…

Claim and Verify All Listings with a Domain EmailWe all know how to claim and verify a Google listing, but many…

Google heads into the remedies phase of its DOJ antitrust case Monday, warning that the government’s proposed fixes go far…

In a recent update to server-side tagging in Google Tag Manager, Google switched the default deployment of a server-side tagging…

Google’s August 2025 spam update rollout is now complete. The spam update started on August 26, 2025, just under 27 days ago,…

I am fortunate to share another guest post by Arben Kqiku, Digital Analyst at Assura. Last time, Arben graced this…

IMPORTANT! The template update in December 2023 is a BREAKING change. Read more below. The Consent Mode (Google tags) custom…

**Last updated March 7, 2024. Clarified that you do NOT need to resend hits when consent is granted, if those…