Browsing: Marketers

From self-proclaimed “software engineer introvert” to confident industry connector, Julia Draghici, Co-Founder & CEO of CPV Lab and CPV ONE,…

Through all the uncertainty marketers have faced this year, one constant persists: AI adoption and its potential to reshape the…

Employee advocacy is one of the easiest ways to get your brand in front of more people without spending more…

For what seems like ages, “Google” has been synonymous with “search.” Have a question? Google it. Looking for a product?…

It’s 2025 and there’s this feeling in the marketing industry that we are walking on shifting sands. Google’s AI Overviews…

As digital marketing continues to evolve, understanding the power of “dark” social becomes crucial for marketers seeking to tap into…

What is iterative testing?Iterative testing is a process where you repeatedly test, measure, and refine your marketing assets based on…

As a marketer, one of the reasons I think it’s fun to work in email is that not only are…

As we move deeper into the era of privacy-first digital strategies, the advertising and data management landscape continues to shift…

Visibility in AI search is still in its early stages, which means you’re not late to the game—you’re actually early.…