Browsing: Media

If you’ve ever woken up to a trending hashtag about your brand — and not in a good way —…

The most important lesson in Marketing is also the simplest: Successful Marketing requires incredible Creative, and sufficient Media weight. Simple,…

It’s certainly not 2010 anymore. So why are so many businesses still resourcing social media teams as if it is?…

Consider sharing with your audienceReading Time: 6 minutes Guilty of posting a blog article and then never looking back?  Oof.…

There are over 5.24 billion social media users in 2025. And they are posting quite a lot of content. For…

You have your approval process down and you can track reach, clicks, and comments, but you still can’t read minds.…

Consider sharing with your audienceReading Time: 3 minutes For years, I’ve written and spoken about the tactics, strategies, and platforms…

8 seconds – that’s the average attention span of a human. If you think that number is promising, know that…

Why use media monitoring tools? Last month, Duolingo found itself in trouble on X. A debate about JK Rowling and…

I’ve been immersed in the world of social media marketing since the beginning. It was so exciting to be part…