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AI writing tools have become essential assets for writers, marketers, and businesses aiming to produce high-quality content efficiently. These tools offer a range of features that cater to various content needs, enhancing productivity while maintaining professional standards.

Artificial intelligence writing tools allow users to generate volumes of high-quality content in a fraction of the time it would take to write manually. These tools use a combination of AI algorithms, natural language processing, and machine learning techniques to generate text that reads as if it was written by a human.

We tested the top AI writing software to evaluate features, pricing, and relative strengths and weaknesses across common use cases. Here are our picks for the best AI writing tools in 2024:

  • Copy.ai: Best for Beating Writer’s Block
  • Rytr: Best for Copywriters
  • Quillbot: Best for Paraphrasing
  • Frase.io: Best for SEO Teams and Content Managers
  • Anyword: Best for Copywriting Performance Analysis
  • Grammarly: Best for Grammatical and Punctuation Error Detection
  • Hemingway Editor: Best for Content Readability Measurement
  • Writesonic: Best for Blog Content Writing
  • AI Writer: Best for High-Output Bloggers
  • ContentScale.ai: Best for Creating Long-Form Articles
  • Writio: Great for instant publishing to WordPress

The following chart shows at-a-glance how each of the AI writing tools compare on key features, pricing, and availability of a free version.

VendorBest ForBuilt-In Plagiarism CheckerGrammar CheckerFree PlanStarting PriceCopy.aiBeating writer’s blockNoNoYes$49 per month or $432 per yearRytrCopywritersYesNoYes$9 per month or $90 per yearQuillbotParaphrasing textYesYesYes$8.33 per monthFrase.ioSEO teams and content managersNoYesNo$15 per user, per month, or $144/yearAnywordBlog writingYesYesNo$49 per user, per month, or $468/yearGrammarlyError detectionYesYesYes$30 per month, or $144 per yearHemingway EditorReadability measurementNoYesYesFreeWritesonicBlog content writingNoNoYes$948 per yearAI WriterHigh-output bloggersNoNoNo$29 per user, per monthContentScale.aiLong-form articlesNoNoNo$250 per month

Copy.ai

Best for Beating Writer’s Block

Copy.ai is an artificial intelligence writing tool designed to help marketers, business owners, and copywriters create various forms of content, including website copy, sales landing pages, email, and social media and blog posts. It can automatically conduct SEO research and produce content briefs for writers, streamlining the production process and giving writers guidance.

Pros and Cons

  • Low learning curve and easy to use
  • Cons:
  • Lacks full-length article writing feature

    Pricing

    • Free: Up to 2,000 words per month
    • Starter: $49 per month or $36 per month billed annually for one seat, unlimited words
    • Advanced: $249 per month or $186 per month billed annually for up to five seats
    • Enterprise: Call for quote

    Key Features

    • More than 90 copywriting tools included
    • Allows you to save and reuse key information via its Infobase feature
    • Streamlines SEO content research and brief creation
    • Automates content repurposing
    • Chat feature enables sales and marketing teams to interact more naturally with AI
    • Easy content brainstorming
    • Automated sales email writing
    • Supports 25 languages

    How to Choose the Best AI Writing Software for Your Business

    Choosing the best AI writing tool for your business depends on your AI writing needs and your budget. Our “best-for” use cases are a good starting point to help you decide. In addition, here’s a little more information to help you narrow down your choice:

    • Copy.ai and Rytr are best for copywriters and social media managers looking to create short-form content and marketing copy.
    • AI Writer, Anyword, and Writersonic are solid options for those looking to create blog posts at scale.
    • Frase can help you optimize your content for SEO.
    • Grammarly and Hemingway are great options for checking grammar, spelling, and style in your AI-generated content.
    • QuillBot and Writesonic may be the best for paraphrasing.

    Other factors to consider when choosing the best AI writing tools for your business include features, content quality, user interface, and customization options. Keep in mind that it doesn’t have to be an either-or choice—these tools can be used together for better quality content. For example, you can use QuillBot to paraphrase Anyword’s AI-generated text, Grammarly to correct spelling and punctuation errors, and the Hemingway App to improve readability.

    We weighed the best tools across five categories. Each category has subcategories that helped us evaluate and compare the AI writing tools.

    1. Feature Set | 30 percent
    2. Quality of Output | 25 percent
    3. Cost | 20 percent
    4. Support | 15 percent
    5. Ease of Use | 10 percent

    FAQs (Frequently Asked Questions)

    Is there a free AI writing tool?

    There are plenty of free AI writing tools for content creation, editing, and paraphrasing, including some of those reviewed in this guide. While many of the AI writing tools’ advanced features are restricted to paid users, some writers will find the feature sets in the free plans sufficient for their needs.

    How can companies benefit from AI writing tools?

    Companies can benefit from AI writing tools by using them to streamline the content creation and editing process across various marketing channels, from social media to SEO blog content. These tools can automatically generate content, help with brainstorming, and suggest edits to improve your copy. Overall, AI writing tools help businesses improve efficiency and increase content marketing output and quality.

    Will the content created by AI writing tools seem robotic?

    The output of AI writing tools will not have the compelling quality of writing created by human writers. After all, AI writing tools are merely generating text—they’re not thinking, considering personal anecdotes, or making unique connections between ideas. Ultimately, the output of AI writing tools need a human touch to create quality writing.

    This guide highlights our recommendations for the best AI writing tools to help with your writing needs, but they may not fit every use case perfectly. AI is a tool that can help with idea and content generation and quality improvement, but the best results still require a skilled human touch. When used properly, these tools can boost efficiency and are likely to continue driving changes in any market sector that relies on written content.

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